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Designing interfaces that age well

Trends date a product in eighteen months. Structure, typography and restraint do not.

DesignProduct

Structure over decoration

A clear hierarchy survives a redesign. A gradient does not.

Typography is the interface

Most of a product is text. Getting scale, measure and rhythm right does more for perceived quality than any effect.

Restraint as strategy

Every element you add competes with the one that matters. Ship less, spaced better.

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